The Willcox was built in the late 19th century for well-to do Yankees seeking warmth, light and high society. Aiken was popular with the swells and dandies of the Gilded Age and they came in such numbers every winter that the town was dubbed the "Winter Colony." Great dances were held and ballrooms glittered with candlelight. Old rivals, fiercely competitive but impeccably polite, settled their differences on the polo field. Grand picnics in Hitchcock Woods were laid out with silver, crystal and linen. Politicians, royalty and captains of industry often visited The Willcox.

The far-reaching reputation of the hotel was built on its atmosphere, impeccable service and excellent cuisine. Famous guests included Winston Churchill, Harold Vanderbilt, W.R. Grace, Elizabeth Arden and Count Bernadotte of Sweden. Legend has it that Franklin Delano Roosevelt rode his private train car to the back door and slipped in  quietly. It also is well documented that the Prince of Wales was regretfully turned away during Master's week because there was no room.

As grand and graceful as ever, The Willcox continues to draw people from all over the world to enjoy superb personal service, gracious accommodations, excellent cuisine and the magic of Aiken. 

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